Sales Outsourcing
We are constantly under pressure to stay on top of mind and remain relevant in order to expand and grow our business. When workforce becomes scarce and the world changes constantly, companies need to find a balance between investing time and money wisely and growing their business steadily. Outsourcing (parts) of your Sales process is then the answer.
NextSales supports Technology companies growing their business in Europe. Whether you are a start-up entering a new market with a new product or a corporate expanding your productportfolio or expanding to other regions, we increase your Sales by constantly building and nurturing a healthy funnel and putting you on the map with investors.
Selling Technology
What all our clients have in common: They are selling Technology. Complex products that can’t be sold through a website alone. Doing business in Europe for these types of offerings is based on relationship and trust. If a client doesn’t know you, they will rather buy from someone they know. So, showing your target audience that you exist, what you have to offer and building trust, takes perseverance and contracting new clients takes effort.
Ambassador Network
With the support of our Ambassadors (NextSales Ambassadors are people who enjoy sharing their knowledge, experience and network relationships with others), we leverage their trusted networks and inner circles to bring you at the table with your target audience: people that either can make the decision or can influence the decision to do business with you. Also, our events (we organize “intimate & interactive” small-scale events featuring your company) contribute to building a relationship and trust as a start of a long-lasting successful collaboration.
Capable, Flexible, Scalable Sales
Each stage of the Sales journey asks for a different expertise and focus on certain skills. Whether it is Market Research in the beginning, creating a Go to Market Plan, building and nurturing a healthy funnel or giving demonstrations/presentations, writing proposals and doing contract negotiations, there is no such thing that one person can do all of this successfully on their own. You need a team of people at the right time doing what they are good at to generate results. But having a team of 4-6 people standby full time is costly and finding, hiring and keeping those people happy in their jobs is difficult. Also, this asks for a large investment upfront which is not always feasible.
That is why companies that want to grow their business in Europe, reach out to NextSales for support. We have capable Salespeople who are native speaking and locally sourced throughout Europe. With their unique combination of Sales skills, IT knowledge, speaking the local language and understanding the business culture, we offer our clients flexibility growing their business. Another benefit why our clients outsource their Sales to us, is that we can scale up and down when needed during the Sales process.
NextSales supports Technology companies growing their business in Europe. Whether you are a start-up entering a new market with a new product or a corporate expanding your productportfolio or expanding to other regions, we increase your Sales by constantly building and nurturing a healthy funnel and putting you on the map with investors.
Selling Technology
What all our clients have in common: They are selling Technology. Complex products that can’t be sold through a website alone. Doing business in Europe for these types of offerings is based on relationship and trust. If a client doesn’t know you, they will rather buy from someone they know. So, showing your target audience that you exist, what you have to offer and building trust, takes perseverance and contracting new clients takes effort.
Ambassador Network
With the support of our Ambassadors (NextSales Ambassadors are people who enjoy sharing their knowledge, experience and network relationships with others), we leverage their trusted networks and inner circles to bring you at the table with your target audience: people that either can make the decision or can influence the decision to do business with you. Also, our events (we organize “intimate & interactive” small-scale events featuring your company) contribute to building a relationship and trust as a start of a long-lasting successful collaboration.
Capable, Flexible, Scalable Sales
Each stage of the Sales journey asks for a different expertise and focus on certain skills. Whether it is Market Research in the beginning, creating a Go to Market Plan, building and nurturing a healthy funnel or giving demonstrations/presentations, writing proposals and doing contract negotiations, there is no such thing that one person can do all of this successfully on their own. You need a team of people at the right time doing what they are good at to generate results. But having a team of 4-6 people standby full time is costly and finding, hiring and keeping those people happy in their jobs is difficult. Also, this asks for a large investment upfront which is not always feasible.
That is why companies that want to grow their business in Europe, reach out to NextSales for support. We have capable Salespeople who are native speaking and locally sourced throughout Europe. With their unique combination of Sales skills, IT knowledge, speaking the local language and understanding the business culture, we offer our clients flexibility growing their business. Another benefit why our clients outsource their Sales to us, is that we can scale up and down when needed during the Sales process.
Prepare for Sales Outsourcing
Market Research
With the pressure to get more (new) business as soon as possible while keeping costs down, it is important to first do Market Research. This helps you make well founded decisions on how to proceed. Just investing time and money in a new market based on a hunch or that you feel it must be right, is a guarantee for failure. To be well prepared when entering a new market, you need to have insights in topics like:
Based on the results of the Market Research, NextSales gives advice and a realistic commitment on how much revenue can be generated in a new market within a certain timeframe. Also, we show you how to become attractive for investors as soon as possible. Enabling you to decide how to move forward and where we could be of assistance.
Go to Market Plan
When it is clear what the new target market will be, a Go to Market Plan will be made. During this stage we will deep dive into the following topics:
With the pressure to get more (new) business as soon as possible while keeping costs down, it is important to first do Market Research. This helps you make well founded decisions on how to proceed. Just investing time and money in a new market based on a hunch or that you feel it must be right, is a guarantee for failure. To be well prepared when entering a new market, you need to have insights in topics like:
- Value Proposition: Benefits of your offering from the client’s perspective
- Target Market Information: Challenges and drivers
- Pricing of products: Low, high, competitive or just right?
- Profile of ideal client: Based on for example industry or size
- Competition: Who are they, why are they successful (or not)?
Based on the results of the Market Research, NextSales gives advice and a realistic commitment on how much revenue can be generated in a new market within a certain timeframe. Also, we show you how to become attractive for investors as soon as possible. Enabling you to decide how to move forward and where we could be of assistance.
Go to Market Plan
When it is clear what the new target market will be, a Go to Market Plan will be made. During this stage we will deep dive into the following topics:
- Focus brings success: Align on which product will be sold (only 1 product, a selection or the entire portfolio)?
- Who can make or influence the decision at the potential client to buy from you (DMU)?
- How can we best address them, which message will resonate most?
- Why should clients do business with you and not with another supplier in the market?
- Through which channels will we approach the target clients:
- Ambassador Network: Leveraging trusted networks and inner circles
- Direct calls & emails: Focus on quality not quantity
- Social media and your website as channel for brand awareness and content sharing
- Events: intimate & interactive, small-scale
- Planning of activities
- Align on KPI’s (when is the collaboration a success?)
Sales Execution
Sales Execution
When you have built a healthy funnel with sufficient leads to convert to deals over time, you have reached a point where the discussions with your potential clients go deeper and switch to defining the right solution to fulfil their needs. This requires more in-depth technical knowledge to give presentations/demonstrations of your solution. In-depth financial/legal knowledge is key in the proposal and contract negotiations stage to beat the competition with the best offer for your client and still shape a profitable deal for you to deliver.
When you turn to NextSales for support we will adjust the team during the different stages of the Sales cycle. Ensuring that during the Sales Execution phase you can leverage medior/senior Salespeople building trust with your potential client. They have done this before and know what they are talking about.
Stages of Sales Execution
When you have built a healthy funnel with sufficient leads to convert to deals over time, you have reached a point where the discussions with your potential clients go deeper and switch to defining the right solution to fulfil their needs. This requires more in-depth technical knowledge to give presentations/demonstrations of your solution. In-depth financial/legal knowledge is key in the proposal and contract negotiations stage to beat the competition with the best offer for your client and still shape a profitable deal for you to deliver.
When you turn to NextSales for support we will adjust the team during the different stages of the Sales cycle. Ensuring that during the Sales Execution phase you can leverage medior/senior Salespeople building trust with your potential client. They have done this before and know what they are talking about.
Stages of Sales Execution
- Opportunity qualification & support
- Follow-up and responding to questions during and after the meeting
- Presentations
- Demonstrations
- Proposal – creating and submitting
- Contract negotiations
- Handover to delivery/Account management
